Building A User Segmentation Matrix To Foster Cross-Org Alignment
2024년 5월 17일Less than 1 minute
Building A User Segmentation Matrix To Foster Cross-Org Alignment 관련
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Article(s)
Building A User Segmentation Matrix To Foster Cross-Org Alignment
Many organizations prioritize internal structures and services over customer-centricity, hindering effective decision-making. Through a case study, Talke Hoppmann-Walton advocates for a shift towards an outside-in perspective and proposes the use of a user segmentation matrix to foster alignment across departments and prioritize customer needs.