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Building A User Segmentation Matrix To Foster Cross-Org Alignment

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Building A User Segmentation Matrix To Foster Cross-Org Alignment 관련

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Building A User Segmentation Matrix To Foster Cross-Org Alignment
Many organizations prioritize internal structures and services over customer-centricity, hindering effective decision-making. Through a case study, Talke Hoppmann-Walton advocates for a shift towards an outside-in perspective and proposes the use of a user segmentation matrix to foster alignment across departments and prioritize customer needs.